Wholesale Growth Consulting
Based in London
hello@sonawholesaleconsulting.com
We help you grow your Faire wholesale sales so you can focus on what you love: creating amazing products.
Wholesale Strategy
We help you plan your growth with actionable strategies for Faire, marketing and repeat sales.
Faire Account Optimisation
We optimise your Faire storefront for visibility and conversions from product listings and SEO to seasonal campaigns so your brand stands out to 700k+ retailers on the platform.
Increase Re-Orders
A strategic reorder system with nurturing emails, personalised messaging and review generation designed to increase reorders and build long-term retailer relationships.
Find New Customers
We find and connect you with your ideal retail partners so you can expand your network without the overwhelm.
Wholesale Growth for Makers Who Dream Big
You’ve got beautiful products but growing your wholesale sales on Faire can feel like a guessing game.
Maybe your shop gets little traffic, buyers don’t reorder, or you’re just too busy making to figure it all out yourself.
And trade shows? Great for visibility but expensive and unpredictable without a solid system.
The truth is, adding a steady wholesale revenue stream to your business isn’t just nice to have it’s crucial for cash flow and long-term growth.
And honestly, who doesn’t love the sound of large, consistent orders coming in?
At Sona Wholesale Consulting, we help makers and small product-based brands turn their Faire wholesale sales into consistent, reliable income streams.
With our expertise in Faire marketplace, smart optimisation, simple systems and strategies that nurture your ideal retailers, you’ll finally see steady orders, not just one-hit wonders.
Client Success
Working with us, this new beauty brand increased their Faire Winter Market revenue by 2.5× from 2024 to 2025 creating a stronger, more reliable wholesale revenue stream through consistent optimisation, high-performing listings and clear reorder systems.
This stationery brand increased re-orders through our strategic reorder system, combining customer segmentation, nurturing emails and personalised messaging to build long-term retailer relationships and consistent repeat orders.
We generated more 5-star reviews for this kids toys brand in just a few days using our messaging system, increasing reviews from 4 to 11 and improving their rating from 4.8 to 4.9 stars. This client is on track to achieve the Faire Top Shop badge next month.
Jutta, Founder of Sona Wholesale Consulting
“I’ve spent 12+ years in retail and marketing when I started my own e-commerce brand 6 years ago, wholesale was the thing that truly changed everything. It turned inconsistent sales into steady income and gave me the freedom to keep creating.”
Our Services
Turn Your Faire Shop Into a Steady Source of Wholesale Income
Starter “The Faire Fix”
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Full Faire Account Audit (SEO, listings, visuals)
Clear Prioritised Action Plan
Pricing & Promotions Review
Reorder + Lead Gen Recommendations
60-min Strategy Call
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Goal: Optimise your Faire store for visibility and conversion, so the right retailers can find, understand, and buy from you.
Best for makers who want clear direction and quick wins without committing to ongoing management.
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£350/one-time
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+Social Media Strategy £295/one-time
1 Strategy Session
Social Account Review (Instagram + Pinterest + TikTok)
Content Calendar Building Optimised for Your Brand
Alignment with Faire promotions & product launches
Growth “The Wholesale Accelerator”
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Faire Account Monitoring, Monthly Health Report
Store Page & Settings Optimisation
Faire SEO & Storefront Improvements
Product Listing Optimisation (up to 20 listings)
Titles, Tags & Descriptions rewritten for search visibility
Visual Audit (feedback on your product images + suggestions for improvements)
Pricing & Promotions Optimised to Increase Conversion and Maximise Profit
Nurturing Newsletter Email Template (for reorders) including creating x1 newsletter/month
Customer Segmentation & Messaging Strategy
Review Generation (scripts + follow-up system, reach out)
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Goal: Boost your brand visibility, strengthen relationships with buyers, and turn one-time orders into loyal stockists.
Best for growing brands making consistent sales but wanting to double their reorders.
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£850/month
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+Lead Generation £350/month
We research and identify 50 aligned retailers who are a strong fit for your brand, so you’re not waiting to be discovered, you’re proactively growing.
+Social Media Strategy £295/one-time
1 Strategy Session
Social Account Review (Instagram + Pinterest + TikTok)
Content Calendar Building Optimised for Your Brand
Alignment with Faire promotions & product launches
+New Listing Creation +Optimisation from £25/listing
+Visual Upgrade + Infographics from £150/10 images
Contact us for more info hello@sonawholesaleconsulting.com
Pro “Full-Service Wholesale Partner”
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Ongoing Faire account monitoring + monthly performance health report
Storefront, settings, and navigation optimisation (including creating collections to boost orders and SEO)
Full Faire SEO upgrade + ongoing refresh across listings
Product listing optimisation (up to 60 listings) titles, tags, descriptions
Visual audit with recommendations for improvements
Pricing & Promotions Optimised to Increase Conversion and Maximise Profit
Weekly newsletter creation for reorders + campaign messaging
Customer segmentation and messaging strategy
Review generation system (scripts, follow-ups, outreach)
Lead generation: 50 aligned retailer prospects researched monthly
Outreach & Lead Nurture: Email templates, follow-ups, and automated outreach to turn leads into stockists
Monthly wholesale strategy call (trends, analytics, growth action plan)
Promotions planning + seasonal launch support
Priority support for questions, updates, and adjustments
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Goal: Grow your Faire sales month after month with an agency that manages your visibility, reorders, and retailer outreach so you can focus on creating.
Best for established makers who want a done-for-you partner to scale their wholesale business sustainably.
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£1450/month
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+Post-Order Retailer Messaging £375/month
Order thank-you messages
Shipping updates + tracking
Post-delivery check-ins
+Social Media Strategy £295/one-time
1 Strategy Session
Social Account Review (Instagram + Pinterest + TikTok)
Content Calendar Building Optimised for Your Brand
Alignment with Faire promotions & product launches
+New Listing Creation +Optimisation from £25/listing
+Visual Upgrade + Infographics from £150/10 images
Contact us for more info hello@sonawholesaleconsulting.com
For custom packages, please contact us at hello@sonawholesaleconsulting.com
GET READY FOR FAIRE MARKET
Retailers will be restocking their shelves after the holidays, it’s your moment to stand out and triple your wholesale sales. Let us help you optimise your shop and make this your biggest season yet.
Hurry! We have only two spots left to take on new brands before the market.🚀
Wholesale Growth Hub
